Broadband Communities

MAY-JUN 2018

BROADBAND COMMUNITIES is the leading source of information on digital and broadband technologies for buildings and communities. Our editorial aims to accelerate the deployment of Fiber-To-The-Home and Fiber-To-The-Premises.

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M AY / J U N E 2 0 1 8 | w w w. b r o a d b a n d c o m m u n i t i e s . c o m | B R O A D B A N D C O M M U N I T I E S | 1 7 the legendary MGM lot). Current-day Culver City has plenty to keep any newcomer busy, including dining, nightlife, art galleries and playhouses. HQ decided to renovate the motel as a flexible living space called Mayumi, using the same design aesthetic it had used for creative commercial spaces. As Herscu notes, "Essentially, we've applied the same high-end product, beautiful design and turn-key model that our creative office tenants have enjoyed to the hospitality community living concept." In some ways, Mayumi is hotel- like, with luxuriously furnished private rooms and housekeeping services, but guests can stay indefinitely on month-to-month leases. In addition, it's a community. To encourage guests to engage with one another, there are attractive community spaces, including a courtyard and a kitchen. Weekly activities, for those who aren't content just sitting around the fire pit or the water feature, will include influencer panels, fitness classes, culinary events and film screenings. ere's even a fleet of bicycles for guests to use. Mayumi (now a new subsidiary of HQ Development) expects to get plenty of guest referrals from HQ's commercial clients, but it is also marketing the space – and the concept – by holding events there. Bird hopes this visibility, as well as word of mouth, will bring still more guests. And the story won't stop in Culver City; the founders are actively developing new flexible-stay sites. Technology amenities are an important part of the Mayumi package – not surprisingly, as tech industry employees are a target audience. Bird consulted with commercial clients during the design phase to determine what their employees would need in terms of technology. For guests to work, a gigabit network was a given; private networks in each room were also required for security. Guests would also expect smart-room amenities such as controls for thermostats, shades and lighting in their rooms, as well as an internet-connected TV. e community room, which can serve as a site for small conferences, has surround sound, a projector and electronic blinds. Back view of the Mayumi Photos by Roger Davies

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