Broadband Communities

OCT 2012

BROADBAND COMMUNITIES is the leading source of information on digital and broadband technologies for buildings and communities. Our editorial aims to accelerate the deployment of Fiber-To-The-Home and Fiber-To-The-Premises.

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Te solution is optimized to incen- tivize property owners to install 1 Gbps infrastructure down to the dwelling- unit level. Pavlov Media believes this is the first product in the world to market bandwidth in this way and push the limits of gigabit speeds in an MDU environment. Pavlov Media is continu- ing the deployment of its Tesseractiv enhanced national backbone, which in- creases the effect of the product as new applications are developed. VITAL STATISTICS of life for our residents, so when we dis- cussed Pavlov Media's Tesseractiv tech- nology, it was a natural fit. We believe this system will provide our residents with industry-leading Internet speeds of up to a gig to our property and up to 100 Mbps to their devices," says Rob Dann, executive vice president of Campus Crest Communities and president of Campus Crest Real Estate Management. He adds, "We pride ourselves on providing living environments for our residents that are radically different at a great value and at the same time are places where we provide the complete student experience. Tis inaugural ser- vice takes this to a new level, meeting the needs of today's college students and having a fast, reliable Internet connec- tion, which is a must in today's high- speed digital world." Pavlov Media spent years developing Tesseractiv technology, which differ- entiates between data coming from its own data centers and data coming from other sources. For long-distance trans- port on the Internet, data is placed into large packets – typically 20 to 30 mega- bytes each – but it is normally repacked into smaller packets for home delivery. Tesseractiv preserves the large packet size for data from its own data centers, which store content that residents use frequently. Tis technology helps property own- ers make more efficient use of their band- width, improve Internet speeds and cut costs. Te technology gets its name from the combination of the words "interac- tive" and "tesseract," a four-dimensional mathematical model. Author Madeleine L'Engle, in her popular novel A Wrinkle in Time, uses the concept of a tesseract to describe traveling between stars faster than the speed of light. "Campus Crest is a recognized in- dustry leader when it comes to providing Internet services for their residents, and Tesseractiv will give Te Grove Waco a technological advantage over neighbor- ing student housing communities," says Mark Scifres, CEO of Pavlov Media. "We are pleased to roll out Tesseractiv in Texas and continue to deploy Tesserac- tiv systems on our national backbone in key strategic markets across the United States with Campus Crest." Property Description: Te Waco prop- erty consists of six 24-unit buildings and four 12-unit buildings with a 10,000-square-foot clubhouse that features a resort-style saltwater pool, a 24-hour fitness center, a tavern- style game room complete with video gaming stations, a coffee bistro and a flexible study space with com- puters and printers. Demographics: College students attend- ing Baylor University Greenfield or retrofit? Additional services enabled on existing infrastructure Number of units: 192 units and 504 beds Style: Garden-style apartments Time to deploy? Almost overnight, as the property infrastructure and back- haul circuit were already available and in place Date services started being delivered: April 2012 New technologies used: Pavlov Media's Tesseractiv technology is optimized to deliver content at maximum net- work speeds. Te solution comprises • A fiber backhaul circuit leased from the city, whose speed options, rang- PROPERTY OF THE MONTH HIGHLIGHTS THE GROVE WACO • First deployment of Pavlov Media's Tesseractiv service, which stores frequently used content and delivers it to users at very high speeds. • Meets student demand for ultra-fast access to online coursework and entertainment. OCTOBER 2012 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 21

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