Broadband Communities

JAN-FEB 2017

BROADBAND COMMUNITIES is the leading source of information on digital and broadband technologies for buildings and communities. Our editorial aims to accelerate the deployment of Fiber-To-The-Home and Fiber-To-The-Premises.

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JANUARY/FEBRUARY 2017 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 31 a building that was not originally designed to support fiber to the home. Standard low-voltage designs include separate lines of service for cable, internet and phone to each home, and the different utilities take care of home runs to the apartments from the utilities' main point of entry. Taking that design out and squeezing in the FTTH design was the largest challenge for us because the contractor, architect and trades were unfamiliar with FTTH. To overcome this challenge for the first phase of the building, we tried to educate trade leaders in weekly meetings. What was the biggest success? Implementing converged private and carrier services on a shared infrastructure, which allows us to facilitate preferences for either type of service – and then competing effectively with the carrier. To convince people to leave a marketing giant, our job is to live up to the standards we present. We don't charge any fees, and we don't offer any special promotions. At the end of the day, we offer a great benefit to residents, generate income for the technology infrastructure and still offer lower prices than the carrier, outside of promotions. Our speeds are faster, and our customer service is better. We have a dedicated circuit to the edge of the property, so we have a stronger, more stable solution. We outfitted every wall outlet with internet, phone and cable jacks. Residents don't have to rent equipment – they can just turn up service and get internet and phone to all outlets, and we manage the Wi-Fi network. Residents can have a wired printer in the bedroom and print from another room. ey can plug a phone into any jack. e services are built into the home. What should other owners consider before they get started on a similar deployment? • Being heavily involved in the electrical planning process when the drawings are made will reduce cost and frustration. • Always run fiber through conduit. • Using a fiber patch panel in the communications panels will save headaches and money in the long run. e fiber ends do break, and this makes repair as easy as a patch fiber rather than a resplice. • Ensure that all outlets in the apartment have cable, phone and internet jacks. v Masha Zager is the editor of Broad B and Communities . You can reach her at masha@bbcmag.com.

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