Broadband Communities

AUG-SEP 2015

BROADBAND COMMUNITIES is the leading source of information on digital and broadband technologies for buildings and communities. Our editorial aims to accelerate the deployment of Fiber-To-The-Home and Fiber-To-The-Premises.

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10 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | AUGUST/SEPTEMBER 2015 The Gigabit Life: San Travesia, Scottsdale, Ariz. This month, BroadBand Communities showcases San Travesia, an elegant new community located near Scottsdale's quaint Old Town. Developer Mark-Taylor wanted the apartments to have the best of everything, including Internet access, so San Travesia became one of the frst Cox G1GABLAST communities. "It's pretty fantastic," said one new resident of the gigabit-speed, fber-to-the-unit service. Thanks to John Carlson of Mark-Taylor and Denise Tremmel of Cox Communications for providing the information for this profle. By Masha Zager / Broadband Communities T hings are percolating in the McDowell corridor, a formerly rundown, 8-square-mile portion of southern Scottsdale. Ever since the mall that anchored the area closed, the city has promoted revitalization there; today, private capital is pouring in, and new jobs are opening up. Te McDowell corridor has great potential because it's close to everything – the Phoenix beltways, the Sky Harbor Airport, Arizona State University, the quaint Old Town (Scottsdale's downtown area) with its fnancial and health care institutions, and the cities of Phoenix and Tempe. "It's a phenomenal location," says John Carlson, vice president of the residential division of Mark-Taylor, one of Arizona's largest apartment developers. So phenomenal, in fact, that Mark-Taylor chose it as the site of a Next Generation community – the designation it gives its newer assets, whose living units, Carlson says, PROPERTY OF THE MONTH are "more like modern, custom homes" than like apartments. Assembling the 29-acre site was a complex undertaking – Mark-Taylor had to redevelop several parcels, including the dilapidated mall – and took several years. It was worth the efort, Carlson says: "We felt this was the ideal product for an urban environment like south Scottsdale. An opportunity with this much space is quite rare. We leveraged the expansiveness by building the Valley's largest rental units. … We believe residents appreciate that apartments don't have to be compact just because they're in urban locations."

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